Marketing
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Advertising
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Design
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Communications
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Marketing ✻ Advertising ✻ Design ✻ Communications ✻
Your story is already powerful.
Let's make sure the right people hear it.
Spotlight Strategy Group is a full-service Public Relations & Marketing practice led by Karla Marie — a strategist, creative director, and storyteller with 27 years of experience building in business development and communications.
For founders and CEOs who are launching something new, companies or organizations navigating a rebrand or special project, or executives seeking brand positioning, authority, and visibility.
About our Boutique Agency services
Who It’s For
Growing businesses
Companies entering a new phase of growth and looking to expand, refine their messaging, and align their visibility with business goals.Executives & Visionaries
Individuals building a personal brand, thought leadership presence, or public-facing platform.Corporations & Teams
Organizations navigating campaigns, brand transitions, or communications challenges that require outside expertise and a fresh perspective.Small businesses & nonprofits
Organizations that need strategic communications, branding, or visibility support—but aren’t ready for a full in-house team.
What we offer:
Strategy & Visibility
PR & Marketing Campaigns
LinkedIn Positioning & Business Development
Social Media Management & Consulting
Visual & Creative Direction
Editorial Content | Ghostwriting & Copy Editing
InTheSpotlight504 Features (media/editorial visibility)
Contact Karla Marie (Karlita) Cochran
karlamarie@inthespotlight504.com
About our digital magazine
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InTheSpotlight504 is a curated local media & editorial platform sharing New Orleans stories. We highlight the people, places, and neighborhood favorites that make this city unique, offering an insider look at culture, entertainment, and lifestyle. Each feature is carefully crafted to tell a story while connecting audiences across Instagram, Facebook, and local media channels.
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With over 26 years of experience in marketing, PR, visual design, and community-centered storytelling, founder- Karla Marie (Karlita) brings strategic insight and creative expertise to every story. As the founder and former publisher of N.O.sotros Magazine, a leading New Orleans cultural publication celebrated nationally and preserved in the Louisiana Research Collective, Tulane, and LSU archives, I’ve shaped cultural narratives, amplified local voices, and built editorial platforms with purpose.
Learn more about my experience and approach here: About Karla Marie / Studio Shakti
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Food & drink 🍴
People & Places 🏛️
Art & Culture 🎨
Business & Organizations 🛍️
Neighborhood favorites 🏘️
Entertainment & Social Scene 🎉
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Some stories are shared organically, while others are created in collaboration with local businesses and professionals seeking visibility through thoughtful, story-driven features. Every piece is curated with care and respect for our community. We work with individuals, businesses, and agencies seeking to increase visibility.
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📣 Community Amplification
Stories are shared across a multi-platform local network with a combined reach of 11K+ followers and 20K–45K monthly views, with consistent month-over-month growth.
Rather than relying on mass scale, our community-centered, heart-led approach prioritizes relevant audiences, repeat viewers, and meaningful local visibility—resulting in stronger engagement and long-term recognition for featured stories.
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Some stories are shared organically, while others are created in collaboration with local businesses and professionals seeking visibility through thoughtful, story-driven features. Every piece is curated with care and respect for our community. Paid Partnerships start at $100-$850 with custom rate available for special projects.
